As I posted earlier this week, today I was speaking for Apogee Search at HiMA’s Interactive Strategies conference in Houston, Texas. The keynote was given by Tara ‘missrogue’ Hunt, the principal of Citizen Agency.

The title of her keynote was:

Makin’ Wuffie
5 keys for maxing social capital and winning with online communities

My notes from her presentation follow.

“Wuffie” comes from a Cory Doctorow book. It is fairly equivalent to influence, trust, etc. In his world, when you …