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Competitive Intelligence (or CI) is the process of transforming information on competitors and the business landscape into relevant, accurate knowledge and projections that management can use to gain a market advantage.

Most organizations know they need to collect information on their competitors, but few have the time or the ability to conduct formal CI. Combs Marketing Services offers the following CI programs:

Competitor Profiles
In-depth analysis on competitive firms.
Competitor Monitoring
On-going analysis of the competitive environment.
Ad-hoc Research
Answer specific, discreet questions and issues.
Interim CI Department
Build a CI department or fill in for an employee who has left.

Combs Marketing Services uses entirely ethical methods, does not condone or support the theft of trade secrets, and will not engage in any illegal activity.

Combs Marketing Services
10504 Wendts Way
Austin, Texas 78750
info@briancombs.net
Tel: 512.497.0672
Fax: 512.692.7723

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